Let’s say that Pope Francis decides to sit down for an Associated Press interview, thus guaranteeing coverage that will appear in the maximum number of mainstream publications around the world.

The basic headline is generic, but points to newsworthy topics: “Pope discusses his health, critics and future papacy.” As you would expect, editors just love a papal interview addressing the potential for a political horse race before a Vatican election (with armies of dangerous right-wing “critics” in the wings).

Now, what angle of this interview would you expect to immediately jump into headlines and social media? Maybe something like, “The AP Interview: Pope says homosexuality not a crime.”

Obviously, the reaction have been different if AP editors had used this accurate headline (written by me), based on this interview: “The AP interview — Pope says homosexual acts are sins, not crimes.”

Hold that thought. First of all, I would like to know more about the backstory for this interview. The timing is interesting, in light of recent news linked to the death of Pope Benedict XVI (“Pope Francis meets Benedict's top aide as memoir rattles Vatican") and yet another powerful conservative leader (“Cardinal Pell authored controversial memo critical of Pope Francis, journalist reveals”).

It is also possible that the timing of this interview is linked to headlines such as this one, at The Telegraph: “ ‘Gay clubs’ run in seminaries, says Pope Benedict in posthumous attack on Francis: New book by the late pontiff makes extraordinary claims about the Catholic Church under his progressive successor.”

Say what? You haven’t seen coverage of this story in your local newspapers or on evening newscasts? Here is a sample of that report:

In a blistering attack on the state of the Catholic Church under his successor’s papacy, Benedict, who died on Dec 31 at the age of 95, said that the vocational training of the next generation of priests is on the verge of “collapse”.

He claimed that some bishops allow trainee priests to watch pornographic films as an outlet for their sexual urges.