There’s obvious news potential in a poll about religious attitudes that covers 26 nations and with fresh data (collected between January 20 and February 3).

Media chart-makers could have fun with the many numbers in the 40-page “Global Religion 2023: Religious Beliefs Across the World,” issued May 11 by Ipsos, the noted international market research and polling firm. For more information, see the full document (.pdf here) and the basic press release (.pdf here).

Coverage by the Southern Baptist Convention’s press service plucked out one notable number that others also emphasized: “Nearly half, 47%, of the global population believes that religion does more harm than good [though Ipsos] did not explore the reasons behind the perception . …”

By contrast, there were heavily positive attitudes toward religion’s impact in Thailand, Turkey and four South American nations. The U.S. fell in the middle range with 39% seeing “more harm.”  

But journalists need to note this: The harshly negative view was especially powerful in both secularized Sweden and in India, which on many other Ipsos measures has the globe’s most devout population! Go figure.

Before plunging into other data, The Guy offers colleagues a few preliminary thoughts on news reporting about this survey, which follows a similar Ipsos project in 2017, and whether instead it’s wiser to just keep the report on file for selective later use where pertinent.

The “26-country average” used by Ipsos lumps together all its findings, suggesting numbers like the 47% who see “more harm” represent the entire global population.

The Guy thinks these numbers may be too sketchy to tell us much.