If you know anything about the nuts and bolts of reporting and editing, then you know that the Associated Press Stylebook is the bible — that’s with a lower-case “b” — of journalism.
It’s also a great place to chart tensions inside the news business. Consider, for example, the decades of debate about “pro-life” and “pro-choice,” as opposed to “anti-abortion” and “pro-abortion rights.” Will the next major revision of the AP manual need to include an updated definition for the suddenly controversial word “woman”?
Our GetReligion patriarch, Richard Ostling, recently sent me an interestingly list of some of the religion-beat terms in the latest revisions to this AP bible. He served as a consultant on that revision project and, thus, doesn’t want to make any comments about the results. Here is one of the updates that is sure to lead to newsroom discussions:
cult (new)
A loaded term to be used with caution.
Yes, indeed — proceed with caution. I totally agree that this is a “loaded term” that journalists should avoid whenever possible.
The problem, however, is that this is a term that religious leaders, activists and even scholars are going to use every now and then and it will be hard to avoid the term when it is used in important direct quotations. Thus, editors need to know the various ways that informed people use the word — the key is sociology vs. theology — so that these loaded quotes can be placed in context for readers. Then there are activists of various kinds who throw this term around like a verbal hand grenade.
Readers can tell, with a quick glance at the venerable Merriam-Webster dictionary, that this is a complicated subject. Here are several of the definitions:
cult
noun, often attributive …
Definition of cult
1: a religion regarded as unorthodox or spurious (see SPURIOUS sense 2) also : its body of adherents